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Nike TVC – Write the Future

Just in time for the FIFA World Cup starting in South Africa next month, Nike has released this awesome soccer (that’s what I said) TV commercial.  While not a soccer (yep, I said it again) fan, I do appreciate the great creativity of this ad.

Well done Nike.

What do you think?

Tiger Woods New Nike TV Commercial

On the eve of Tiger’s return to golf at the US Masters, a new TVC featuring a sombre Tiger Woods and the voice of his late father, Earl asking his son some questions, has been released.

As Earl Woods died a few years ago, these questions were obviously meant for something else however they are chillingly relevant considering Tigers transgressions that have come to light since the infamous early morning car crash over the American Thanksgiving Day long weekend.

I’m not sure why Nike would even produce this commercial considering the fact that Earl Woods was also someone who cheated on his wife.  A serious case of the pot calling the kettle black.  The fact that myself and plenty of others are talking about it means that Nike are probably very happy with the response as negative news is better than no news at all.

Check it out

I actually quite like the ad.  It would have been much, much more powerful had Earl Woods not been a cheater as well.

What do you think of it?  Has Nike gone too far?  How do you think Tiger will go at the US Masters?